Sonic logo for podcast
A sonic logo for podcast shows is a few notes that mark the show in every episode, in its clips, and in its trailers. We compose it for a single show or for a whole network, and match it to your brand's own sonic logo.
- For
- Shows, networks, and branded podcasts
- Length
- A few notes
- Matches
- Your brand's sonic logo
When a podcast might need its own logo
Your company runs a podcast
When the podcast is part of the brand, its logo can use the notes of the company's sonic logo, and listeners connect the show to the brand.
You run several shows
A network can give each show a logo of its own, with notes the shows share.
Your show lives in short clips
Clips on social and trailers need a sign-off that fits in seconds, and the podcast logo does that job.
Intros, editing, and whole shows
We also write intros, edit episodes, and produce whole shows (podcast branding). If your show needs something else, tell us about it.
Our sonic branding work
Work for and contributions to projects involving these brands.
-
Cinema in Concert An orchestral sonic identity for film music played live View case
-
Bol Bol's sonic logo, rearranged to fit a '70s song View case
-
Puma Club music with no build-up, for a Gen Z campaign View case
-
Harman Kardon × Montreux Jazz Festival Lang Lang's Chopin, remixed for a speaker demo View case
A few ways other podcasts use a sonic logo
At the start and at the end
Universiteit Antwerpen, a Belgian university, opens every podcast with its sonic logo. At the end the logo returns with the university's name spoken over it.
Around the ad break
A short version plays before the ad break and again when the show comes back.
With an intro around it
For a full intro and outro built on the logo, see custom podcast intro music. The logo can also open a trailer or a live recording. If you have another use in mind, ask us.
Questions about podcast sonic logos
Do I need a logo for my podcast?
If listeners should remember the show, yes, and in audio that means a sonic logo as well as cover art. A few notes at the start and the end do that. Request a proposal with the names of your shows.
What is the best sonic logo for a podcast?
A logo listeners recognize after a few episodes, built on the brand's own notes. Hear the sonic logos we made for Bol and Cinema in Concert.