Sonic branding for telecom companies
Sonic branding for telecom companies is the sound people link to your network, from the TV campaign to the app and the phone in their pocket. We work alongside the agencies that make your campaigns.
- For
- Mobile networks, internet providers, and more
- Telecom work
- Vodafone Germany, complete audio for TV
- Where it plays
- TV, apps, phones, stores, and more
Where telecom brands often start
A big campaign is coming and the audio isn't sorted
Our team can do all of it for your agency. For the Vodafone Germany campaign about its family phone plan, we did the music, the production, the sound design, and the effects, for TV in Germany and online. The beat keeps driving under the voice-over without crowding it.
You have a sonic logo, but it's old
Bol is the largest online store in the Netherlands and Belgium, and for one of its TV campaigns we gave the sonic logo a whole new arrangement and left the melody alone. A telecom logo that's been around for years can be refreshed like that for a new campaign or a new channel.
A rebrand or a merger is coming
The logo should come first, before the agencies start on the new campaigns. Tell us what's planned.
Next to the campaign
Telecom brands run podcasts, sponsor events, and launch devices with sounds of their own, and our services cover that work.
Work for brands on TV and online
Work for and contributions to projects involving these brands.
How it works
Step 1
Send us your brief
The campaign or the rebrand, the agencies involved, and your current sonic logo if there is one. Someone from our team gets back to you with a proposal.
Step 2
A few directions
Short demos to choose from. Your agency can listen along, in our studio or remotely.
Step 3
Music and versions
We compose in the direction you chose and arrange the versions your channels need.
Step 4
Handed to your agencies
Final files in every format you need, for each agency and channel.
Questions about telecom sound
What are some examples of sonic branding for telecom companies?
Deutsche Telekom is the classic one. Its five notes have been in use since 1999 and people across Europe know them. When it modernized its sound in 2020, it kept them. We can give yours an update like that, or write a first one.
Why is sonic branding vital for a connected experience?
Customers hear a telecom brand in the ad, in the app, in the store, and on the phone itself. If all of that uses the same notes, people know it's you in each of those places. We make the music and the short sounds that do this. Ask us for a proposal.
How do you succeed with a sonic logo?
Keep the melody the same for years and let it play everywhere. Only the arrangement changes with each campaign, like the Bol logo we rebuilt with live instruments. Send us the logo you use now.