Hear itVodafone Germany · the complete audio of the FamilyCards campaign
0:00 / 1:42Sonic branding for energy companies
Sonic branding for energy companies gives a large group one sound that every division can use, in campaigns, company videos, events, and the app. A sonic logo and a library of music around it are the core.
- For
- Energy and utility companies
- Includes
- A sonic logo and a music library
- Used by
- Every division of the group
What an energy company might be facing
Every division makes its own videos
Without a library, each team buys its own stock music and the group sounds like many companies. A library of tracks built on one sonic logo fixes that. Shell built about 50 arrangements of its five-note sonic logo that every part of Shell can use.
Customers mostly hear you in ads
Most people only meet their energy supplier in campaigns and on the bill. For Vodafone Germany, another brand people mostly know from its ads and its bill, we made the complete audio of the FamilyCards campaign.
0:00 / 1:42
You have a new positioning
Petronas, the Malaysian energy company, introduced a sonic logo together with its new positioning in 2019, with a traditional Malaysian ney flute in it.
Events for your own people
Staff days and trade fairs need music for the stage and the video afterwards. For a company day at Datamex, a Dutch IT company, we made the music and sound design for its video.
On the phone and in the app
Customers also hear an energy company on the phone and in its app, and both can use the same few notes as your ads. Request a proposal for any part of the group.
Our work for companies
Work for and contributions to projects involving these brands.
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Vodafone Germany Complete audio for the FamilyCards campaign on German TV View case
- Datamex Automatisering A feel-good track under the talks at a company event View case
-
Janssen × Johnson & Johnson An electronic track with drive that makes room for the employees' stories View case
-
LexisNexis Lounge-style electronic music for an internal system video View case
How it works
Step 1
Show us the group
The brand, the divisions, and where they use music now. Someone from our team sends a proposal.
Step 2
One direction for all
You choose from a few sketches with your brand team.
Step 3
Logo and library
The sonic logo and the music library, with tracks for each kind of video and event.